Leenie started her Marketing Research and Consulting Firm during a time some might call The Stone Age of technology. She had no PC’s, no cell phones, no internet, no Google, no Twitter, definitely no ZOOM but she and her partner persevered. Ironically and miraculously, a man appeared at her office one morning, shortly after the business started, from a company he said had a new product/idea that would change the way people would do business, it was IBM. From there her company evolved into the technology world and consulted with IBM, AT&T, Bell Labs, and many other new technology companies.
Leenie’s success was based her development of conducting research and strategic through gaining a deep understanding of the target market. She determined that going inside the mind and learning the behavior of the consumer was the key to success.
With the growth of her business, and the help of her 18 full-time employees, it expanded to consult with companies such as Kraft foods, Dr Pepper, McDonalds, Papa Johns, and many other Fortune 500 companies.
After 22 years and millions of Delta SkyMiles Miles, Leenie sold the business and continued to do consulting for the company and many others.
Leenie was asked 12 years ago to be on the Board of Directors of a non-profit organization which became United Military Care, Inc. Today, United Military Care services hundreds of Veterans from all branches, all ranks, and all age groups.